Melanie Palapuz

Senior Product Designer

Hey there 👋 I help startups, agencies and organisations turn user curiosity into long term loyalty through data-driven UX, strategic brand storytelling, and community-first design. 🌎 Global experience: Vancouver, Montréal, Toronto, Canada → London (UK)

About

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Hello, bonjour, kumusta! I’m a Product & Brand Designer who aims to help companies, creators, and communities build trust, drive retention, and grow sustainably for the long-term.

With 7+ years in brand strategy, UX research, and visual communications, I’ve partnered with agencies such as Briteweb, Dossier, Invoke, Creditspring, WPP, and DEPT. helping their clients turn user curiosity into longer term engagements. I'm also a big believer in aspiring higher, and building a better future for all.

Let's build something meaningful together. hello@palapuz.design

Services

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Brand Strategy, Storytelling & Unique Value Propositioning

User, Competitor, & Market Research

Data Analysis & User Insight Discovery

Product Management, Strategy & Roadmapping

UX/UI & Design Systems